3 Common Mistakes Costing You Thousands

Hey guys.

Hi.

Hi.

All right, I’ll see you guys. So guys, good morning. It’s Alberto Riehl’s Thursday 10:05 am. You know, it’s pretty cool. Today I get to spend more time with my kids in a day than I used to in an entire week. So if you don’t have your life insurance business virtual just yet, it’s something you definitely want to think about for the future.

Today, I want to talk about three common mistakes that I’ve found that most insurance guys make. You know, anybody trying to sell more life insurance, financial advisers, insurance brokers, wealth managers, whatever you want to call yourself. Man, our company today, we’re so blessed that we’re talking to about 40 agents a day. And when I say talking to, we have 40 appointments, 40 scheduled strategy sessions every single day. We had 42 yesterday. That’s over 800 a month. Every single month right now, 800, and it’s going up every single month. One of the best things about this is that we get awesome feedback from agents and brokers that are out in the field. They tell us what they’re running into, what their problems are, and there’s three common things that keep coming up that I thought, “Man, this is costing these guys thousands and thousands of dollars every single month.” So here we go.

So three things. Number one is not knowing your audience. The average insurance guy is contracted with 12 different insurance companies, offers about 50 different products, and guess what? Doesn’t use about 80% of them. So why would you do that? The thing is, they have fear of missing out. You don’t know your audience. Even a very experienced agent … We had somebody yesterday we spoke to with 30 years in the business. Asked, “What’s your ideal client look like?” And they gave us very basic, fundamental demographics. That’s it. We’re talking age, married, makes $250,000 a year, own a home. Guys, that’s not knowing your client. That’s not knowing your client.

There’s something today called psychographics, which we can do online, where we know the behavior, human behavior, what people not only have they done in the past, what are they about to do? When are they ready to buy? That’s something that’s super, super important. So instead of trying to serve everybody from a 22-year-old broke person that wants a little term policy for $12 a month to a 75-year old that maybe needs some final expense, and everything in between. Know your audience. Practice with one specific niche. Become the very best at what you are. It’s one of the things that we teach people. We have a scientific process to bring that out. So that’s number one is audience. Wrong audience.

Number two, wrong words. This is a big one. Every single agent we talk to does this. The latest study shows that people are best persuaded and listen the best at a third-grade level. Third grade. That’s eight years old. That’s one year older than my daughter you just saw, Skylar. Eight year old. So, when you have your presentation when you’re explaining products, would an eight-year-old get it? If you’re using words that to me and I are very simple, because we see them every day, from tax-deferred to even a rider. Ask an eight-year-old, “What’s a rider?” They don’t know what that is. Tax-deferred, zero floor, dividends.

The average person, guys, does not know what a dividend is. And again, the same study, the latest study shows that if your client, or your potential client that will never turn into a client, if there’s a single word, just one word, that they don’t know what it means, they will not make a decision. So if you ever get, “Hey, this sounds great but we need to think about it” that’s not the real objection. The real objection is, “Man, this is way too important. We caught about half of what you told us.” Most financial advisors are very proud to let you know what we know and let’s talk some words and hedging and arbitrage and tax-deferred. You’re losing your clients, guys. You’re losing your clients. You’ve got to speak to them on an eight-year-old level.

And we have a step by step, word for word script that does this. And we do a survey at the end of every presentation. We always ask, “What’s your favorite thing about our insurance product?” The common answer we get all the time is, “It was simple and easy to understand. For the first time in our life, we understand what this insurance means.” Now, understand this, when we deliver it, it’s the same 60-page policy filled with legal jargon that I don’t even understand, but the way we explain it, we explain it like we’re talking to an eight-year-old so people feel good about themselves, they feel smart, they feel confident. They’re explaining it to their wife or husband. And guess what? You have to have a certain level of confidence to make a decision. They make a decision in one appointment. It works like a charm. So that’s number two.

Number three is no marketing system and don’t know your numbers. So they combined it into one. You basically don’t know your numbers, and since you don’t know your numbers, you can’t have a predictable marketing system. Now, simple, fundamental metrics like cost of acquisition, again nobody, we’re talking about 92% of the people we talk to, agents, don’t know their cost of acquisition. They always have a great excuse, “Oh, I’m new in the business. Oh, I’m 30 years old. I don’t track that.” Guys, you have to know your cost of acquisition. I mean, that’s just one example. There’s so many. Most agents are just clueless. If you ever watch Shark Tank, they ask almost every single entrepreneur how much does it cost you to get in a new client? That’s cost of acquisition. And guess what? They all know it. They know it. They have to know it. The very few that don’t know it, oh my goodness, the sharks jump on them and they kill them, and they never invest money.

So why would somebody invest with you if you don’t know something as simple as your cost of acquisition? And guys, you cannot scale and grow your business predictably unless you know these numbers. It’s absolutely impossible. That’s why we talk to agents every single day have been stuck. They call it a plateau. “My business reached a plateau.” That means, “I’ve been stuck for years at the same level.” Year after year after year. Most are going down because the business is changing faster than ever before with technology, and they’re not adapting with it. Most agents are dinosaurs.

Guys, these are the three main things. Number one, wrong audience. You’ve got to know your audience. Number two is using the wrong words. And number three, don’t know your numbers, man. So hopefully, this inspires you to improve a little bit, do a little bit of research, find out some of these very important metrics for your business. So Alberto, for now, we’ll see you. Talk to you on the next video.

Are You Taking the Hill?

Wooh. Good morning, guys. Alberto. It’s Tuesday today, and on Tuesday’s, man, I’m completely exhausted. I do this workout that is called group interval training, right? It’s getting pretty popular. I think maybe crossfit started it, and I do it on Tuesdays, and it’s something that I really don’t like to do. I don’t like anything about it. I’ve gotten pretty comfortable here in my little beachfront subdivision. I get on my golf cart and drive four minutes to one of the local resorts. We have two resorts. I have memberships at both of them. And so, in four minutes, a little golf cart ride, I’m there, I do my thing, and then come back home.

But on Tuesdays, this gym, I have to get in the car, like an actual car, which I don’t like, drive 15 minutes out there, and then do a bunch of crazy shit that I mean if you’ve done it, you know what I’m talking about. I’m pretty sure these personal trainers, like a bunch of personal trainers, get together, do a bunch of drugs, and then start thinking of just some crazy shit where you have to balance yourself and do repetitions and stretch and hold and just crazy stuff man. Crazy stuff. Anyways, I always leave dead tired, but I do it for the results that I get. And they’re not really physical, although physical I’m sure something’s working, because I’m sore for the next couple of days, but it makes me feel good mentally. And it helps me be focused for the rest of the day, and the next couple of days. And it helps me start the day with a big win. I feel really good after I’m done because I did something that I really don’t enjoy doing, but there’s a lot of benefits.

And this is something that’s very common of the highly effective people. You know, what’s his name, Mohamed Ali, I mean the greatest, right? The greatest of all time used to hate working out. Most people don’t know that. Imagine Mohamed Ali hated working out, and he would tell himself every time he’d go to the gym, he’d say, “Suffer now, so you can live forever as a champion.” Suffer now so you can live forever as a champion. And so, man, one of my mentors made almost 200 million last year, and he told me that he does stuff he doesn’t like to do every single day. Every single days, he does things he doesn’t want to do.

And so, is there something that you are making excuses on why you don’t want to do it. You know I was talking to an agent yesterday who just started with us, and she’s stuck at about 7000 a month, wants to get to 100 thousand a month. And she was talking about there’s several things in her office she doesn’t agree with, she doesn’t want to do. And I said, “Look, I agree with you, but you have to earn the right to change the rules. You have earn the right to make your own rules.” Once you abide by their rules in the beginning, crush it, do awesome, then they start coming to you for advice, and then you start being an influence, and then you can start changing the rules. And her goal is to get to 100 grand, 100 grand a month, she’s at 7000 a month, wants to get to 100 grand a month. I told her I could help you step by step. I’ve been there. I’ve been at seven grand a month. I remember what’s it’s like. I remember the struggles. And I’ve been at 100 thousand a month selling insurance. I can show you step by step exactly how to do it.

And guys, that’s another thing. There’s a lot of people out there giving advice on things they have never done before. You can’t be taught to do something by somebody who has never done it. Don’t get advice on how to physically fit from fat people. Don’t get money advice, financial advice, from broke people. It’s kind of common sense, right? Don’t get your marriage counseling from a divorced person. Common sense.

But anyways, she wants to go from seven to 100 thousand. I said, “Look, I can show you step by step, but I’ve got to tell you right now, you’re going to have to do a lot of things, not a little bit, but a lot of things that you don’t want to do and you don’t like to do in order to get to the 100 grand. Are you committed to do it?” And she said, “Yeah. I understand.”

And think about what is it that you’re making excuses, rationalizing. I love when I met with Grant Cardone recently, he asked me why I did certain things, and I started telling him, and he stops me, he interrupts me, stops me in my tracks and says, “I didn’t ask how you rationalize it to yourself. I asked what’s the reason? What’s the real reason?” I was like, wow, okay, yeah. He’s right. And so is there something you’re rationalizing to yourself that you know you should be doing, but you just kind of hesitate on it? We live in a society of procrastinators, and that’s why we procrastinate. We are humans. We like to take the path of least resistance, and that’s why we’re checking emails all the time and social media, instead of doing the real work that maybe makes us feel a little uncomfortable, a little clumsy. Right? But that’s what we do, what we have to do to grow.

Think about it. Is there anything that you’re kind of stalling on, procrastinating on, you’re rationalizing to yourself why you don’t do it, but in the back of your mind, you know absolutely you should be doing it. And just go for it, man. Just take some massive action, get it done, and you’ll see afterwards, you’ll feel so much better. You’ll be glad that you did it.

Guys, hope you’re having an awesome Tuesday. And we’ll see you on the next video.

Only sell this type of Life Insurance

Hey guys, good morning. Alberto Riehl here. Just finished my little workout here at our local hotel. Get my breath. So, I want to shoot this video … just finished working out, to talk about something I’ve been getting asked about, about what kind of life insurance should I sell? And it’s funny how things come in bunches, and literally over the last couple of days we’ve had, gosh, probably about 15 agents and advisors asking what life insurance should I sell? Should I be focusing on whole life? Should I focus on universal, IUL? Should I do term? What’s the best? And I think what I’m about to say is, you’ve been in the business for a while, maybe your advisor, a traditional advisor is going to give you a little mini stroke here. Cause you’re going to realize you’ve been doing it wrong for the last 10 or 20 years. Most advisors, most agents have appointments with a bunch of different companies, representing hundreds of products, right?

They have fear of missing out. Anytime, a buddy agent says, “Hey man, you got that new XYZ policy by XYZ insurance company with ABC Living Writer?” And, “Oh no.” You better get it. You’re leaving money on the table. And they get contracted, and never ended up doing anything with it. Right? So you have a bunch of advisors and insurance agents running around with hundreds of products, and at best they are mediocre, at all of them, they’re average, at all of them. And then why is it … so I’m going to get my golf cart here on my way home. Why is it that there’s always the rainmaker guy … try not to hit anything. The rainmaker guy seems like always has the perfect clients, is making 10 times more money than, isn’t as stressed out and do. Right? And that’s the average guy.

So, here’s the product you should focus on. Focus on the product that you believe in. That’s right. In today’s world, you have to be more authentic, more sincere than ever before. [inaudible 00:02:28] There’s so much noise out there. You talk to agents all the time, they say they wanna sell IUL but they have no idea about the benefits of IUL. That’s just what they think a hot thing to sell is. They also think it’s going to sell itself, which it’s not true. Insurance has to be sold, right? So guys, if you believe in whole life, if you’re one of the whole life guys, traditional whole life guys … you traditional, hey, only one with a track history over 100 years, guaranteed paid out dividends, mutual company, so forth. Hey, awesome. Do that. Sell that. Make sure you own that. Make sure you own that for you and your family.

Now, if you’re the type of guy that you’re like, “Oh, IUL is the best. Participate in the market without the downswing and da, da, da.” Okay, great. Do that. Sell that, but again, make sure that’s the one you believe in and make sure that’s the one you have personally bought and spent money on. Maybe you’re a term guy, right? Buy term and invest the difference. Hey, if that’s what you believe in, again, do that. Just make sure that’s what you have for your family because people can sense that when you’re across from them. That’s something that’s very, very important. Now, if you’re an advisor, you’re probably thinking, well, I do a fact finder, my fiduciary duty, da, da, da and it’s all blah, blah, blah, blah. I’m going to find out what’s right for the client based on data, customize a program of … oh, buddy, it’s time to change your tune buddy. 21st century.

I’m going to surprise you right now. I’m going to make your granddaddy insurance advisor roll in his grave. With today’s technology, you can focus on one product. Most people do it backwards. They’re trying to figure out what’s the right fit. They’re selling to an 18-year old college guy and then they’re also selling to a 75-year-old guy that just wants some final expense stuff. So yeah, that’s pretty complicated. You’re thinking about it backwards. What if you could flip it around and if you say … again it doesn’t matter what you believe in, but let’s just go with the whole life guy. You believe that whole life is the best, and you believe that the perfect whole life client is 35 to 55 years old, owns a business that grows two million a year, has five employees, 3.2 kids, a mortgage of half a million dollars, blah, blah, blah, blah, blah. That’s the perfect fit for whole life. Guess what? We can work it backwards. Use Technology to target that guy and only that guy.

So you only work with your perfect market every single day and all you need is one product. Mind-blowing, right? When I sold life insurance, 90% of my business was done with one product. And a lot of people would say, “Well, you’re doing your people a disservice.” No Man, it’s because you have no clue that I sold to the exact same niche, the exact same profile, which was perfect for my one product, and that other 10%, they were still perfect, but we all run into underwriting issues, health declined, stuff like that. So I had to put them somewhere else. So who’s going to win? You have your average guy, being mediocre, at 30 different products with 30 different companies, can’t even learn the software very well. On one company, the application is different, the underwriting is different. Or you have the specialist that knows exactly what your client looks like, your ideal client looks like.

Only targets that client, and is the very best at that product, knows the application backwards and forwards, software. He can run the software with his eyes closed. He knows the underwriting. He has relationships with the underwriting department. It’s like comparing a general practitioner doctor to a cardiologist, right? General Practitioner. Fear of missing out. You’re five years old, you got a sore throat, come on in, we’ll help you out, $150, right? You’re 35 years old, maybe you’re thinking you’re having early menopause, come on in, we’ll help you out, $150. Or that cardiologists that says, “You know what? I’m worth more than that. I’m only gonna work on hearts. That’s it. People that have heart issues. You have a heart issue, come on in, let’s cut you open, $15,000.”

And he’s the very best at what he does. He’s seen as an expert. He’s respected. Whoa, just got home. A little four or five minutes. Nice Ocean today. So guys, think about that. Instead of chasing everybody out there, the 50-year-old, the 18-year-old, the 75-year-old. What if you could flip it around, start with your ideal client. What is your ideal client look like? And then, what’s the product that you believe in that will solve the problem for that ideal client? And then become the very best at that. And that’s it. Then you have an unfair advantage. We’ve done the same thing in our business. We have people approach us all the time. Can you help me sell investments? Can you help me sell real estate? Can you help me get attorneys? Yeah, I could, but I’m not going to. That’s why we’re the best at helping people increase their life insurance. So, hopefully, you guys are having a good day today and we’ll talk to you on the next video.

A Year From Now, You Would Of Wished You Started Today

Hey guys, Alberto here. Can’t really see me. Let’s see, where’s the … get some good sun. Wanted you guys to see beautiful beach, crystal clear water. Today is January 12, 2012. We did a little weekend getaway today, Sara and I, and we brought the baby. The older ones, the seven and the six year old actually had friends that they spent the night with, that they’d rather do. I guess they’re at that age now.

Didn’t really have a plan for this. I was feeling a little sentimental as we walked in here. We were talking and we got to visit … we got to go to 37 different beaches in 2018. 37 different beaches. For us, we love the beach, but what it really represents is freedom. Freedom to do what we want when we want. Maybe you’ve been following us for awhile.

In the last week or so, the first week of the year, we had tons of agents, financial advisors, that joined us that said, “Man, I’ve been following you for six months.” “I’ve been following you for a year.” “I’ve been following you for two years.” I’ve got to tell you, a year from now, you would’ve wished you started today. Done something whether it’s art program, whether it’s something else. We’re at this beautiful hotel, Ritz Carlton, it’s considered to be a higher than average hotel.

We’re in a beautiful suite. I mean look, this is just the balcony. But the reason why I got a little sentimental is that it wasn’t always like this. Like many of you, I was working way too hard for way too little, even though people think 150,000 or 250,000 a year is okay. That’s nothing in today’s world after you pay taxes, after you pay for a decent education for your kids, after you pay your mortgage, and insurance and everything. You got nothing left at the end of the year.

If you’re there, you know what I’m talking about. I kept hearing people telling me to be grateful for what I had. People kept telling me to just wait til I had kids, I wasn’t going to be able to travel like before. Just wait til you’re older. We run into these 65 year old couples. For me, I mean they’re pretty happy that they’re retired now and they’re traveling, but I think it sucks. Why wait til you’re 65, 70 years old to actually do what you want to do?

That’s horrible. The good news is you can have it all. You can have it all. You can travel all you want if that’s what you like to do. Maybe you like to give back to your church, or maybe you have a nonprofit that is important to you, maybe you have a different mission that’s important to you. But the point is, you need time and you need money to help them out. You can have it all, you don’t have to wait til you’re 65 or 70 years old.

You can do these things no matter what you have. We have three kids and a dog. A seven year old, a six year old, a 15 month old, and a dog and we’re traveling more than ever before. I’m sharing this with you not to impress, but to impress upon you. We got told all our lives, “Oh, just wait til you have kids, you’re not going to be able to travel. That’s going to stop.” That’s not true. Most people make an excuse out of what should be their motivation.

We could very easily make an excuse of, “Oh, we got kids, we don’t travel anymore.” We hear that all the time. But really that should be the main reason why we travel, to show our kids … The best way we can give our kids permission to go after their dreams is for us to live that dream life that they can see as an example. A lot of people say, “Oh, anything’s possible,” to their kids. “Oh, you can do anything. What’s your dream? Go after your dream.”

But they’ve settled, they’ve given up, they’ve quit. The good news is you can have it all. You can, whether it’s with our program, with a different program, there’s amazing information out there and you can have it all. Meaning you can have your three kids. You can be in your 20s, 30s, 40s traveling around the world, spending more time with your kids than you really want to. Giving back to the things that are important to you.

You can have all that and at the same time be running a business that is adding value to the marketplace that’s helping people. This last year, I was just telling Sara, we had two people in our group that proposed to their girlfriends because they finally had enough money to do it. That’s what money does, it gives you the freedom of choice. We had several people, like four people, that said their business more than doubled in the last year.

We had three people that said their business was about to … they were about to fold, three of our members. Today they’re thriving, they’re on track, they’ll make multiple six figures this year. But what’s more important than that is the ripple effect. They’re happier dads, they’re happier husbands, they’re able to give more real time to their kids, more quality time to their kids because they’re there with their kids, enjoying their kids.

Not wondering how they’re going to pull out that next mortgage payment. Not wondering how they’re pull out that next insurance bill. So guys, quit settling. It’s the beginning of 2019, we live in the information age, there is more opportunity now than there ever has been in the world. Things are better now than they ever have been. Stop reading the news. I just saw something today that talked about all this anxiety and all this stuff.

No, we create our own environment. We create our own economy also. Right now, with what’s going on with the internet and Facebook and social media, for life insurance, there has never been a better marketing tool than Facebook. We have guys working out of the comfort of their homes closing $20,000 deals in one phone call and helping their clients protect their families.

So first off, get clear on what it is that you want to do, get clear on what your mission is, what’s important to you, your purpose and then go out and do it, but know that you don’t have to settle. You can have that dream life now before you’re old and crusty and at the same time have a thriving business that’s helping hundreds and hundreds of people a year like we in six different countries.

Folks, I hope you’re having a wonderful weekend. Alberto here and we’ll see you on the next video. Can you see my face here?

My Overcommitment to Grant Cardone

Hey guys. Alberto Riehl here, and I just had the most mind-blowing mind-blasting few days in my entire life and I wanted to share with you. First thing I want to do is thank Grant Cardone for taking the time to do a one-on-one with me. I know how valuable your time is. And man, I got to tell you, I still find it hard to sleep at night. I’m still getting ideas flying in from who knows where.

And even though guys, it’s three times more than I’ve ever paid for a session of coaching, I got 10 times more value than ever before. And so I wanted to talk about a couple of things that he shared with me that I think are going to really help you in your business. He always talks about the speed at which you take an idea and put it into action will determine the success of your business. Right?

He also talks about you have to overcommit. It’s very scary. Overcommit but figuring out the details later. And so he gave me several suggestions, several action items while we got together, and I’m going to share two of them, which I’m telling you I’m outside my comfort zone. I’m scared shitless right now, but we’ve put them into action, we’ve overcommitted.

First one, I’m going to go over the easy one. I told him I wanted to take my business to $100 million. We’re gonna 20X it to $100 million dollar company. And very clearly he goes, “Alberto, why the hell are you working out of your house? There’s never been a $100 million business out of your house.” Absolutely right. I had a feeling he was going to tell me that while I was in Mexico City, which is where he spoke in front of a couple thousand people.

I took a trip down Reforma. Reforma is like Madison Avenue. You got the biggest high rises, best companies there. You got this building. I just mispronounced but it just won a bunch of awards. They say it’s the best, the newest high rise. It’s like a triple 5A, whatever. You go in, it’s absolutely gorgeous. You got marble everywhere. It’s gorgeous, but I went in, I just couldn’t get excited about it. I was like, no, I don’t want to put another office here.

One of my big goals when I was a financial advisor in Texas, getting all dressed up, tie, suit, 100 degree weather, 80 percent humidity, I’m sweating my balls off. I said, “Someday I’m going to conduct business without are all these rules, without all of these restraints, these regulations, these licenses, and most importantly, I’m going to be able to do business without socks on.” And I told him that. He looked down. He was like, “Well, you’re wearing socks right now,” which I was. I said, “I got dressed up for you.”

But my point is guys, that he said something to me that opened up my mind. It really shifted my whole paradigm, something I had never thought of myself, I could have never thought of. He goes, “Well, you want to be on the beach,” where I am now. This is my dream, this was my dream for a long time. He goes, “Why don’t you open up an office at the beach? Why don’t you open up your office at the beach?” And I was like, holy crap. Amazing. So simple, but it never occurred to me.

And so taking that idea, which by the way, it doesn’t have to be yours. It wasn’t my idea. I borrowed it from Grant Cardone, thank you again. And in about two hours, in less than two hours now, we’re going to go take a look at an ocean front building, a beach front building. It was a restaurant, pretty crappy restaurant, but great location, right on the beach, right on the sand. And I got to tell you, I’m super excited about it.

There is a plaza, like a square right across the street. Literally thousands and thousands and thousands of people walk by from all over the country, from all over the world every single day. It’s two blocks away from a ferry dock. On that ferry, thousands and thousands of people going in and out every single hour, every hour. So I’m already visualizing big sign, predictablepremium.com. Become a highly paid financial advisor in six weeks, which by the way, is another thing I committed to.

Right now, predictablepremium.com, we only help established financial advisors and insurance agents, guy that are making 15, 25 grand a month, and we help them get to 100 grand a month, 10X their business. But every day, we have people, young guys that are like, man, teach me how to do it, teach me how to do it. Get me into the business. And so finally, we’ve committed. We’re going to release the program January 15th. I don’t even know what day January 15th is. Just sounds like a good date, right after the holidays, right at the beginning of the year.

Predictablepremium.com. If you want to be on our list, you can put your email on there, but please don’t set an appointment unless you’re already an established agent. But you will be getting emails letting you know when we’re going to open that up, which is going to be January 15th. We’ll keep you posted. Now, if you want to check out our office space, we’ll be there in less than two hours. @alberto.riehl Instagram. I’m going to film it in the stories so you can check out the office space I’m talking about.

So that’s the easy one, guys. We’re going to go check out office space. That’s the very easy one. Now, the second one is the hard one. And I’m going to keep the details to myself on this one, but Grant said, “You need to get ahold of this group and do this program that they offer.” That’s all he said. I said, “Okay.” That’s all I knew, guys. Right? Figure out the details later. Commit, overcommit, figure out the details later. I said, “Okay.”

So yesterday is my first day back from the conference. Literally, yesterday was the first day since I started the program where I did not beat the sun up. I got home about 1:30 in the morning, flight was delayed, really got to start flying privately. Even for the first class people, we got here just as late as the coach people, just a little bit more comfortable, but still, it was just a waste of time.

So anyways though, got back yesterday, slept in a little bit, hung out with the family, and I get ahold of this group that he told me to get ahold of. I said, “Okay, this is what I want to sign up for.” They give me the cost. It’s a few thousand dollars, but the money really isn’t a big deal. The time is what’s a big deal. The time. They said it’s a 25-day commitment. 25 days, guys. A 25-day commitment.

I said, “Okay, how many hours a day?” Five hours a day. Five hours a day, 25 day commitment. Now here’s the kicker. It’s not offered in my city. We have to go back to Mexico City to make it happen for 25 days. Again, I’m getting nervous just talking about it. Makes my voice go away. I committed. Overcommitted, figure out the days later. I’m doing it. I start talking to my wife about it yesterday, and this is where it’s super important that you have a partner that is very supportive. She said, “Not only do I support you, I want to do it with you.” So we’re going to do it together five hours a day. Mexico City, guys. We have to go back there.

We get on the computer last night, we start looking for places. We found a place for our entire family. You got to remember, we have three kids. We got a dog, we got a dog like two weeks ago. Brand new puppy, two months old. Overcommit, figure out the details later. We got this place, it’s over $8,000, paid for it, non-refundable. We’re overcommitted. We’re figuring out the days later. So now we have 13 days. The 27th is when we go. We have 13 days, this is where the fun starts, to figure out the details.

We have a seven-year-old, we have a six-year … The phone overheated. The phone overheated and stopped filming. Anyway, we have a seven-year-old, we have a six-year-old. We got to figure out the school for them, the education. We got to get somebody, a nanny, somebody that can take care of them, and those are the easy ones, guys. We also have a one-year-old. We have a one-year-old baby and again, my wife is going to be doing it with me five hours a day for 25 days.

Overcommit, figure out the details later. We got to find somebody that can help help with the baby, help with the kids, make sure we make the schoolwork, education. We got a puppy two weeks ago, little two-month-old puppy. We’ve got to figure out the puppy situation, but again, commit now. Overcommit, figure out the details later. So guys, 13 days before we make this happen together as a family. We’re all doing it together and I will keep you posted over the next 13 days of what’s going on as things reveal, unreveal, or reveal themselves to us. And right now, I’ve got to go check out some ocean front beach front business real estate for our office. We’ll see you guys on the next video. Bye bye.

Why I’m so happy I totally missed my year end target.

Hey guys, Alberto. I want to shoot this video, actually first video since I got back from Mexico City. It’s the second of the year. January 2nd. So happy new year to you. First video in my pool. So glad to be back. It was like 50 degrees in Mexico City.

If you just started following me, then you don’t know that Grant Cardone, I had a meeting with them and he asked me to do a program that was the most intense program I’ve ever done. Ended up being 22 days in a row, about six hours a day. Anyways, we’ll shoot another video about that, but I want to talk about goals. You know, it’s the second of the year. Everybody has these resolutions and kind of a sad statistic is that the average person by February, 90% of average people, which is most people, by February 1st, they’re done with their resolution.

Like people that join a gym, “I’m going to get in shape.” By February 1st, 90% of them are no longer going. So you know, don’t go to the gym in January; it’s packed. But by February it’s empty again. Everybody quit already. So I wanted to share with you why I am, you know, I epically, epically? Epic? Is that a word?

I completely failed my year end goal. 12/31. I set a massive goal. Let’s see if I have it here. I have a goal card I carry with me. If you know you want me or you’ve taken my program and you can’t really see what it says. It says, I’m so happy and grateful now that I’m earning a million dollars a month doing what I love and then I have client results at the bottom. That’s the focus: client results. That’s all I focus on, is how can I get my clients better results? If that happens, everything else happens.

But I got to confess, I didn’t even come close to a million a month. I didn’t even do half of it. So why am I so happy? Well, I did do a little bit over 40% of it and so there’s two reasons why I’m happy. Number one is we doubled revenue last year, actually a little bit more than doubled. We more than doubled revenue last year. Isn’t that awesome? 72% of businesses in the US, the land of opportunity, lose money or break even. If you break even, you’re losing money. So, 72% of businesses are losing money. We doubled our revenue. We more than doubled our revenue, which lets us know, hey, we’re doing something right. And that is the magic of a system. So there’s that saying, right? Shoot for the moon, you’ll end up with the stars? That’s what I did. When you set your goals for 2019, make it a huge goal.

Whether you follow Grant Cardone or Bob Proctor, they all say the same thing. Michaelangelo said that the biggest tragedy of humans, of people, is not that they aim too high and miss, but that they aim too low and hit. So, make your goals huge. Even if you completely miss it like I did, hey, you’ll end up doubling your revenue, maybe even better. So, that’s number one.

Now, the second reason, which is actually more valuable, that I’m excited about it, is that when you set your goal, there’s a little bit of a trick. There’s a sweet spot. Number one, it has to be so large that it scares the crap out of you. Maybe you get nervous, your hands get clammy, maybe a little nauseated, if you’re really emotionally involved in it and you have no idea how you’re going to hit it, no idea. If you know how you’re going to do it, then it’s not a goal. Guys, it’s not a goal.

So, you gotta think bigger. But the sweet spot is, the tricky part is, it has to be small enough that you believe you can do it. Because if you don’t believe you can do it, you won’t even go after it. You know? I always talk about my kids, they’re awesome.

Like if I give Ryder, Ryder? he’s six years old and if I give him a task that he knows he can’t do, he just throws himself on the ground and throws a tantrum. “I don’t want to do it.” And so forth. Adults do the same thing. If you give yourself a task, aka a goal, that you don’t believe you can do, you won’t throw a tantrum. You’re a lot more subtle, which is a lot more dangerous too. You will rationalize. You will make excuses like, “Oh you know, I didn’t hit my goal because I had to help my sister move.”

“I didn’t make my goal because my mom is sick and I had to help her.” You make these excuses and they say, the only thing worse than an excuse is a good excuse and you’ll end up missing it and not even going after it, so you have to believe that you can do it. That’s number two.

Number one is it has to be big enough. You have no idea how you’re going to hit it. So that’s the second thing that happened is that as I looked at my goal card every day, probably 50 a hundred times a day, I’m visualizing a million dollars a month, a million dollars a month. Little by little, the plan started coming to be and so today I’m very happy to announce that I know exactly how I’m going to get to a million dollars a month. I know exactly how I’m gonna do it. I have a blueprint.

I have a plan all planned out. I know what my next steps are, which by the way we’re hiring, we need two more consultants. Two consultants as well as another community manager and so I know exactly how I’m going to get to a million dollars a month. Now it’s just a matter of getting busy, getting uncomfortable, taking massive action and going to do it. So, I’m going to get out of my pool here.

Make 2019 your bitch is what I’ve been saying. You know, really go after it. Make some big goals, guys. No matter if you’re in the insurance industry like we are, wherever you are, make some big things happen. Go after it, get uncomfortable, and we’ll see you from the beach. So happy to be back. See you on the next video.

The 3 factors that make you Ultra Successful (Not Talent or Natural ability)

Hello, can you guys hear me okay? You can put in the questions box, yes you can hear me. Yes. I see yeses. Awesome, awesome, awesome. Got green lights guys. Welcome to a Predictable Premium support call that we have a couple times a week. Right now we’re in a holiday schedule. Our Monday call landed on Christmas Eve and then we have our next one also landing on New Year’s Eve. So we’ve got a little bit of a different schedule. I’ve been traveling a lot, as you guys know. Actually not a lot, just yesterday. I was out of town for 30 days. I guess I should say that. I was in Mexico City for 30 days, as you know. Met with Grant Cardone a little bit over a month ago and he suggested that I do this program. First thing that I do is I do this program. And as you know, I overcommitment. I just said yes instantly. Instantly, instantly, instantly. Didn’t have to think about it. he said you should do this, I said okay.

And later found out, I thought it was like a week program, right? Five days, seven days, like those intense personal development programs like Tony Robbins’ most intense program is seven days, seven days for like 60 hours. Well, found out it was an average of 25 days. It’s super intensive. Everybody goes, you kind of get what you need out of it. You’re overseen by a doctor, by a case manager they call it, every single day. I ended up finishing up in 22 days, 22 days. I wanted to share, I’m going to be sharing some of the stuff that came out of it over the next few weeks. Very, very, very interesting stuff. I am so glad though. Just as soon as they cleared me, the 22nd of December I was done. And then the 23rd went back to make sure and I got tested again by the doctor and so forth. They said, okay, yes you are done.

And then I had to come back, but then it was the 24th, 25th. So I came back on the 26th, which was Wednesday, to take all the tests that I did at the beginning. If you remember, I took aptitude tests or like an Oxford aptitude test, a personality test and IQ test and E2 testing before and then I took it after. And it’s pretty interesting. I have a chart right here of my results and all the improvements.

Now, one of the things that I want to talk about today that I thought was absolutely awesome and they, I’ll go more in details, are gonna be making some videos to share with you guys. But here listen closely please, because this is super, super important. This will get rid of any excuse that you might think about or that you might think that you have for not succeeding, not going through the program, succeeding in life in business, in marriage and relationships. This will get rid of every excuse. Are you ready?

So one of the tests that we did is an aptitude test. I think that one’s called like an Oxford aptitude test. I’m not sure if anybody has taken them before. If you have, then you can see that everything I’m saying is 100% accurate. So the aptitude test, and let’s define aptitude. Basically the way they defined it is how natural you are at something, how talented you are at something, how quickly you learn things. And here, let me look it up. I’m going to look it up on my dictionary here real quick so I can give you an exact definition, aptitude definition, all right?

A natural ability to do something is what it says. That’s the first thing. Then an example, he had a remarkable aptitude for learning words. Natural ability to do something. Aptitude, natural ability to do something. Now, here’s what’s amazing about this, is that an average score, and again, if you’ve taken this, you can verify this. An average score for aptitude is a 70. That’s average. 90 and above is gifted. You are especially gifted. You’re above average with aptitude, okay? Again, it means natural ability to do something.

Now my score with aptitude, listen to this average with 70. Gifted is 90. What do you think I got? Get ready for this. You’re going to laugh. A 25.8. I got a 25.8. basically I have no talent. When it comes to natural ability I got none. 25 guys. Average is 70. I’m not even at a 60 or 65 like oh, he’s a little bit below average. Poor guy, we can help him. 25.8. 25.8. It was so low, so low they wanted me to take the test over again. They come over afterwards and you can tell they’re kind of embarrassed, right? Like they were embarrassed. They didn’t want to tell me what’s going on. They’re like, we’d like for you to take it again. I’m like, well, why? Well, we feel that you did it in a hurry. You just, we feel you rushed through it and you did it in a hurry. And I said, well, let’s get something clear very quickly. I do things always as fast as I can, but I never hurry. You should’ve seen their face. There’s a little confusion, right? Confusion. I do things as fast as I can. Bob Proctor taught me this. Do things as fast as you can but never hurry.

See, hurry is living in fear. Fear of not having enough time. Now, I’m never in fear not having enough time. I just do it as fast as I can because I know that the greats of the world that I compare myself to, we should not compare ourselves to anybody else. We should compare and compete against ourselves. But if we compete or compare ourselves to somebody, don’t do it with your neighbor. Don’t do it with the guy in the cubicle next to you or the office next to you. Don’t do that. Compare yourself to the greats, which Jeff Bezos is who I compare myself to. Elon Musk, right? That’s one thing that we have as a benchmark. A lot of people, the normal, the average people think we do things quickly. I think we do things so slow. Elon Musk makes billion dollar decisions in 60 seconds, billion dollar decisions in 60 seconds. It takes us an entire 45 minutes to have a tiny little $6,000, $10,000 sale. I mean, you know how slow that is? It’s horrible.

So anyways, we will continue to get better, but here’s my point. Aptitude, the natural ability. Let me read it again. The natural ability to do something. Guys, I got no natural ability to do anything. Basically, it takes me more time, more energy, more effort to learn something new. I am way below average. It was so bad. My score was so bad, so low they wanted me to take it again and again. I said, no, yes, I did do it fast, but that’s how I do things and you’re asking me to do things again and maybe slow down. Guess what? That’s not me. That’s not going to be an authentic score.

And I was so happy. I was like, this is awesome. This is like, give me your score. They didn’t want to give you the score. They’re embarrassed. You can tell they’re kind of embarrassed. Their posture was kind of their shoulders forward but down, you know what I mean? Like when a kid is embarrassed. And they’re like here you go. And I’m like oh my gosh, this is awesome news. I said this is awesome news. And they’re like, what? Like we thought you’re going to be disappointed, sad, depressed, pissed off.

I was like, no, this is amazing news. Do you know how amazing this is? This will make my company millions and millions in 2019 because if I can have the level of success where I’m in the top .03% of the population earning wise, right, multiple seven figures, then anybody can do it. Anybody, you have no excuse. Alberto has a 25.8 out of 70. Not out of 70, out of 100. Guys, remember going to school? That’s horrible.

And so then we sat down with the performance experts and the doctors and everything and then we reviewed the chart and they said, here is why you are successful. I want you guys to take a look at this. I’m going to share my screen with you real quick. 100% transparency here. You guys can see my screen. You should be able to see my screen. Look at this chart here. I’m just going to show you. I’m going to go through the next several weeks through several things here, but the one thing I want you to look at, the blue is my new results. The yellow was my original before I did the program. You can see the blue everywhere except two spots here and here it went down, but I’ll share with that with you guys in the next call.

What I want to focus on is this right here, F. This is the reason why I do well. F is aggressiveness. Look at the score. Out of 100 I got 100, perfect score. Off the charts, doesn’t get any higher. I said define aggressiveness. They said you just go, you just do it. You go. You don’t think about it. You don’t analyze. You don’t think should I, should I, you just go. That’s why you’re successful.

Again guys, this is perfectly in line with the Jeff Bezos of the world. Elon Musks of the world. Look, 100. Number two, activity. See this, active, E. See right here, what is that? It’s not a perfect 100 but it’s like a 96, 97. So I’m aggressive at the most you can be, active, action oriented, I just go at a 96. And then the other one, right here, certainty. Certainty is confidence. How certain are you in yourself? How certain are you in your abilities? Do you second guess yourself? Do you have doubt? I have no doubt. I’m confident. You will never out earn your self confidence. That’s why we have exercises that will help you raise your self confidence.

Look at the certainty. I’m at a 90. Right here, 90 for certainty, confidence. Activity, action 96 let’s call it. And aggressiveness 100. I just go baby. I learn slow. I have no natural ability. I have no natural talent. I just go.

And that’s why we had another record year this year. This year we’re about 60% higher than last year. We’re going to do the numbers here in the next couple of days. I’ve been keeping an eye on them, but we are over 60% higher than last year. And guess what? Last year was a record year. And guess what? The year before that was a record year. And guess what? 2019 is going to be a record year. Guaranteed. We’re looking at ocean front property right now for our office. We’re going to be hiring and expanding our sales team. I’m not thinking about it. I’m just going. I just go.

So again guys, if you’ve ever made an excuse on well, Alberto has special talent. That’s why he does this well. Oh, he learns things quickly. He’s fast. Oh Alberto, he’s smart. Or whatever excuse. Maybe you’ve never said that. You probably never said that, right? But if there’s ever any excuse why you’re not able to grasp anything in life or succeed in life, I just got rid of it guys. Because again, last time I’m going to read this, aptitude, a natural ability to do something. I have absolutely no natural ability to do anything. I am so below average they were embarrassed to give me the results, but you know what? Aggressiveness is a 100% out of 100. Perfect score. Can’t get any better. I just go.

So next time, think about that. I don’t understand it. Who cares? Just go. I think it’s going to be harder. Who cares? Just go. I think it’s going to be more expensive than I thought. Who cares? Just fucking go. That’s all it takes. Go. Take action with certainty. Take action with confidence and you will be successful. It doesn’t matter if you have absolutely no natural ability like Alberto Riehl. I am so happy that that test came out so low. Again, they were just dumbfounded, like, why are you so happy? I was like, you don’t understand what this means. This is gonna help so many clients. I’m going to do a whole video in the next program just on this. It’s going to help so many clients because one of the reasons, the top reason why people don’t do a course, don’t do a program, why people quit, they think, yeah, but it won’t work for me. I’m different. I’m not as smart as you. I don’t have as much natural ability as you, as talent, and guess what? This just completely got rid of all that. Absolutely no excuses guys.

So anyway, I could not wait to share that with you. Again, they were a little dumbfounded like why is he so happy to have such a low score? Oh I’m so happy. I can’t wait to share this with the world. We’re going to put this in our ads, our advertising, our message, right? So simple even a caveman can do it kind of thing.

Oh man. So anyway, went a little long. Super excited.

The MOST important kind of sleep nobody talks about

Hey guys Alberto from Mexico City going over to our program that we’re doing five hours a day. You see the traffic is pretty crazy. One of the things that we have been learning about is how important rest is. You know it’s one of the things I really talk about all the time. You have to get yourself at least eight hours of sleep. That’s one of the easiest ways to work more efficiently, more effective, be more focused. But one of the things that we’ve been learning about is obviously there’s different types of sleep.

Everybody knows about REM sleep, or REM sleep, but there is actually a type of sleep which is the most important, it’s the most restorative. That’s where your organs, gosh stop it, your organs recover from your heart, lungs, I mean all your vital organs. This is necessary every night. They call it deep sleep. You should have about, at least, a minimum an hour a night of deep sleep, anywhere between an hour, but it’s more ideal to have closer to an hour and a half of deep sleep. If you’re not getting enough of this deep sleep, and again it’s only about an hour, hour and a half per night, that’s when you’re waking up not feeling 100%. You’re feeling tired, you’re feeling maybe not motivated to go to work, or go work out.

Here’s a couple of things that we’ve learned and we’ve experimented with ourselves. There’s a few things that hinder deep sleep. They’re horrible for us. Let me make sure I don’t get hit here. Okay. Make sure we’re going down the right way. Let’s go ahead and cross right here. This is a crosswalk. Almost got hit right there. Sometimes they don’t obey the crosswalks. But there’s a few things. There’s three nights. I’m wearing this ring that monitors everything, and there’s only been three nights that my sleep score is below 90. The reason why, the main reason why, even though I got over eight hours of sleep, one night I got nine and half hours sleep. The reason why is because of the deep sleep. I didn’t get to recover. It was amazing how tired I woke up even though I slept nine hours.

Very simple, two of the things you want to make sure you don’t do. Number one is don’t eat any heavy meals several hours before. One time I ate, well we had tacos. We were craving tacos and we had them about 8:00, 8:30, and then the other night I had a big rib eye with my mom at a really nice steakhouse. That makes your heart rate, your resting heart rate, actually go up. It makes your deep sleep go down. I only had about 30 minutes of deep sleep both of those nights, and again I felt super tired. Think about that. Have you had times where you have a big meal maybe later than you should, whether it’s Italian, steak, whatever it is, and you just don’t sleep as well. The next day you’re not so motivated. You can’t really get out of bed. You really don’t feel like working out. Well that’s exactly what is going on. It’s very measurable.

The other time was a few days ago I decided to have a double espresso at 5:00 in the afternoon. That’s another thing is that if you have coffee, which you know I love coffee, have it in the morning, but stop drinking it by lunchtime. That’s another thing, that’s the one night where my sleep score was well below 90. I had a double espresso about 5:00 p.m. again, I slept fine. I had no problem going to sleep, falling asleep. It doesn’t keep me up. I’ve always said that. People always ask does it keep you up, no it doesn’t keep me up. I can go to sleep, but one of the things that I wasn’t measuring before was my deep sleep, and it really affected my deep sleep.

So make sure that you don’t do those two things. Don’t eat very heavy meals later in the day, and cut off the caffeine late in the day as well. I think that as long as you do that you’re going to be able to get the deep sleep that you need, you’re going to be able to recover at night, feel refreshed in the morning, and be ready to go. Alberto and Sarah, but not really Sarah, mostly Alberto. We’ll talk to you on the next video guys from Mexico City. Have a great day.

Last night before my crazy adventure

Hey, guys, Alberto Riehl here, and this is the first time I video taped at night. I’m in my pool. I think you can hear the waves in the background. Looks kind of scary though. Doesn’t it? It looks kind of scary. Anyway, it’s Monday, November 26, Monday after Thanksgiving, and I just put my whole family to bed. It’s not too late. It’s about 8:45 p.m. Everybody’s asleep.

And I wanted to document this because two weeks ago, yesterday, on 11/11, if you’ve been following me, you know that I met with Grant Cardone, had a one on one with him. It was awesome. And with there, he suggested several things that I could do in my business. The goal is to get to $100 million a year. He’s done that, and that’s one of the shortcuts to success, right, to find somebody that’s doing what you want to be doing and just copy them, ask him for advice, find them, pay him for their time, which is what I did.

And so his number one suggestion was for me to do this personal development program, and I figured it was about a week long like most intensive ones. Said, “Okay. I’ll do it.” Got back home. We met in Mexico City by the way. He did a big event there a couple of weeks ago on 11/12 and found out it’s a 25 day commitment, not available in my city. And as you can imagine, a lot of excuses or pretty damn good reasons on why I should put it on the back burner, kind of think about a lot of times we do. It was inconvenient, Thanksgiving coming up, Christmas, holidays, and like I said, not available in my city. So had to travel somewhere, and it’s 25 days.

So nearest place is in Mexico City, and tomorrow, the 27th, I take my entire family on a plane. We have a car picking us up at 8:30 tomorrow morning. Our plane leaves at about 11:30 in the morning. We’re all flying out there, Sarah, my seven-year-old Skylar, my six-year-old Rider. We have a one-year-old, Riley, and a dog, Chihuahua, named him Chi, which we bought about a month ago.

I talked about over commit and figure out the details later, which is one of the things he talks about. And that’s what I did. We committed. I did a video a couple days after I met with him. And I said, “The 27th, we’re leaving.” And here it is. Tomorrow, the 27th, we’re leaving, the entire family. Had to figure out schooling for the kids. Had to figure out who’s going to take care of them, nanny. For a time we had booked a condo just under $10,000 for the month on Airbnb. Wasn’t getting responses from the host. Finally, got responses. Looks like everything’s working out. Had to get a health certificate for the dog. I mean just today we had to drive over an hour to a government office to get this last corporate number that we needed for the company that we’re starting.

So there’s been a lot of things that have come up, challenges, and we’ve just figured it out as we go long, but we committed. Over commit and then figure out the details later. So I’m going to be documenting this nice little adventure. We leave tomorrow, as I said, taking the entire family. We have five huge pieces of luggage. Five, one for each member of the family. So it’s going to be a little bit of an adventure, but we’re all looking forward to it.

Any time that I’ve done something, we’ll call it crazy like this, the results have been crazy results. And I think that if you have a mentor, if you find somebody that has what you want or has done what you want to do, when they give you that piece of advice, you have to follow it to a T.

Grant Cardone’s hour was $15,000. And a lot of people might think that’s a lot of money, but in reality, it’s only a lot of money if I don’t do exactly as he suggests. So with the way that our business is going today, we’re very blessed, doing very, very well. I’ve had three record months in a row, and with what we’re doing now … And another thing he suggested was to get an office, which we’re doing. I said, “Well, I want to stay running my business from the beach like I am now from my home.” He said, “Well, why don’t you just get an office at the beach?” And I hired a commercial realtor when I got back. There’s several places we’re looking at, beach-front places, and so that’s happening as well.

So guys, I’ll keep you posted through this trip. We’ll see if we can get on our little Instagram page, Alberto.Riehl, R-I-E-H-L, kind of document the trip. It’s going to be a little crazy, should be a lot of fun. Hopefully, everything goes smoothly. And again, guys, remember, over commit and figure out the details later. Everything ends up turning out okay. But most people don’t have the courage to do that. We talk to agents every single day. They just don’t have the courage in themselves. They don’t believe in themselves to do it. Talked to an agent today helping one of our consultants and just scared, fearful, wanted every piece to be worked out before we did it. And the key is you over commit, and you figure out the details later.

so going for my last little swim in the ocean. Warm day today. I think it was like 85 degrees, going to Mexico City where it’s in the 40’s and 50’s. Figure I take a nice last little swim in my pool, listen to the ocean. You can see some of the stars. Can’t really see them on the phone, but enjoying my last day at the beach for about 30 days we’ll be gone. We’ll see you guys on the next video.

Happy Thanksgiving! Who else feels like crap?

Hey. Good morning, everyone. Alberto Riehl here. Just leaving the gym for the first time … Gotta catch my breath here. Today’s Monday, November 26th, Monday after Thanksgiving weekend, and I want to shoot this little video to share a couple things that I found out over the last few days.

As you know, one of the things that I do and I help my clients do is really optimize their health, which is going to, in turn, help focus, stamina, help them with work. We have a vegan chef that comes over and cooks these amazing meals. Sometimes, when you reach a certain level, that becomes your new norm and you don’t realize how different things can be. Right?

So being Thanksgiving weekend, I gotta tell you, I told the chef, “Hey, stay home. Have a few days off.” We started a weekend … I started a weekend of just … gosh, just eating like I used to, in the good old days. I started Thursday, went to one of our favorite restaurants, had lunch, had homemade … It was an Argentinian steakhouse. Had homemade chorizo, which is pork, and we had Alaskan King crab legs. Then dessert, this flaming crepe thing where I just saw the guy pour just sugar, tons of sugar, on it.

The next day … Well, actually, that evening we did Thanksgiving dinner, traditional, turkey, all that good stuff. Of course for dessert, I think we had like three different desserts: pecan pie, apple pie, pumpkin cake or pumpkin pie. Oh, carrot cake was the other one, like four different ones. Sugar again, tons of sugar. I wanna talk about this because it was amazing how differently I felt. I woke up the next day and actually did it again. We went on a cruise, Sarah and I. They had lobster on there. Again, desserts and more sugar. I woke up in the morning. Usually I wake up … I take this back. Usually I wake up and you see I shoot videos with the sun coming up or before the sun comes up. Usually I shoot those videos after I’ve meditated, after I’ve written down my goals, a whole page. It takes about 10, 15 minutes. I’m just ready to go. Get up ready to go in the morning, ready to hit the challenges of the day, the challenges of running a multi million dollar business. I’m just motivated man and just ready, can’t wait to get started.

I gotta tell you, if you keep up with me at all, you’ve seen that there has not been an early morning sunrise video since Wednesday or Thursday. One of the things that I noticed is I was sleeping in until about 7:00 AM. Not only that, I didn’t feel like getting up. The food that I was eating takes about 10 times more energy. Guys, this is pretty logical stuff. I’ve studied the hell out of this stuff. Basically it takes about 10 times more energy for your digestive system to break down that kinda food compared to vegan food. That energy that I usually have and I apply towards work, towards working out, towards training my clients, it was all used up just digesting, processing the food. In the morning it was hard to get up.

There’s millions and millions of people, most people in the world, live this way. Every morning it’s hard for them to get up. They hate getting up in the morning. They use an alarm clock, absolutely hate it. I’m sure you can relate. A lot of people can relate to that. I gotta tell you, it doesn’t have to be that hard every morning. Another thing I noticed is that sugar is super, super addictive. Studies put it up there with heroin, yes, heroin. By the morning, after having all these desserts, all this sugar, man, I was having sugar withdrawals. I would wake up and again, usually I feel confident, ready to conquer the world, ready to go, and I gotta tell you, I couldn’t get up. Not only was I lazy, not motivated in any way, I had anxiety, a little anxiety. I felt anxious. Felt a little nervous. That’s all sugar withdrawals. That’s what it is. It’s sugar withdrawals.

I think everybody needs to know that because most people, when they feel anxious or anxiety, they don’t look at their diet. They don’t look at the fact that they ate a bunch of sugar the night before, they’re drinking Coca-Cola. That’s another thing that I did. I starting craving sugar throughout the day. All of a sudden I’m drinking Coca-Colas throughout the day. Guys, I never do that. We never drink Coca-Cola. We don’t even have them at home. They’re not allowed at home. Instead of popping some pills to make that anxiety go away, investigate it. Look into it. Why is that you’re feeling like that? For me, it was very obvious. It’s ’cause I’m putting shit in my body. I’m putting Coca-Cola, I’m putting sugar, desserts, I’m putting crappy food. If I put shit in my body, I’m gonna feel like shit. It’s that simple. If you put shit in your body, you will feel like shit. That’s how it works.

Now today’s Monday. Had my healthy shake this morning, smoothie. It’s all vegan, organic, almond milk, organic almonds, plants … plant-based protein. I’m already feeling … I’m feeling a whole lot better. I just finished working out for the first time in a few days. I gotta tell you, man, I’m already feeling … I’m so happy that I’m off that spiral. Now, unfortunately, a lot of people, most people, live their life that way their entire life. They’re putting crappy food, they’re putting a bunch of sugar in their body. Next day they wake up feeling shitty. They pop some pills, drink some coffee, goes away temporarily, but then they have to keep eating that shitty food and they call it comfort food.

Guys, hopefully if any of you are in that death spiral you can identify it and just change your lifestyle. That’s all it is. Change your eating habits. That’s something that can be done very easily. Start putting some good food. It’s very basic stuff. You know vegetables are good. Salads are good. Get rid of the cheese. Get rid of the dairy. Guys, I’m telling you it makes a world of difference. Guys, I hope everybody had a great Thanksgiving. We’re getting ready for our Mexico trip. We leave tomorrow. We’ll be doing another update here in a second and I hope everybody has a wonderful week. We’ll see you on the next video.